Pink Shirt Day Media Launch & Cocktail Reception

This year we hosted a new event in celebration of the launch of Pink Shirt Day 2018. The cocktail reception took place between 5 and 7 pm and was held at JOEY Bentall on Wednesday January 30th where we officially unveiled the creative for the 2019 campaign. CKNW on air host Jon McComb hosted the event and the keynote speaker was Russell Teibert of the Vancouver Whitecaps FC.

About Russell Teibert:

A versatile midfielder who can play on the left side of midfield or in a central position, Russell Teibert joined Whitecaps FC's Major League Soccer roster after signing a Generation adidas contract as a Homegrown player on March 17, 2011. The native of Niagara Falls, Ontario, was one of four players to join Whitecaps FC Residency during its second year of existence. He was named Canadian U-17 Player of the Year in 2008 and 2009, after joining the program on September 10, 2008, and has more than 20 senior international caps since making his debut with the men's national team in 2012. Teibert was awarded the George Gross Memorial Trophy as the Canadian Championship MVP after the ‘Caps won their first-ever Voyageurs Cup in August 2015. In 2016, he set a new club CC record in appearances. Teibert was named the 2017 WFC Humanitarian of the Year and the 2018 Jock MacDonald Unsung Hero.

The Pink Shirt Day 2019 campaign focus is on cyber bullying. Kindness requires no manipulation, no focusing on the negatives, and no filtering yourself. It’s simply, truly nice. For social media users, we want them to THINK before they post. We want them to ask themselves if it is: True, Helpful, Inspiring, Necessary and KIND.

Thank you to our generous sponsors for this event:

Coast Capital Savings, the Washington Kids’ Foundation, Global, CKNW, JOEY'S and Gray Monk Estate Winery.